Practice project · Editorial motion
Cash Flow Is About Timing
An invoice is paid in 30 days. Rent is due Friday. A calendar and timeline explain why the timing gap matters.
My role: Storyboard, motion graphics, sound cues and export
The idea
Payment for an invoice arrives in 30 days, while rent is due Friday. This 20-second study makes the timing gap visible: first the two commitments, then a timeline, then the takeaway, “Plan for the timing gap.” The scenario is illustrative and contains no real business data.
How the motion supports the explanation
A calendar and invoice enter in sequence and move into the timeline. Labels and position distinguish money going out from money coming in; orange provides emphasis. The diagram stays visible while the final message arrives. The closing composition returns to the opening for a continuous preview. Ten cues form five sound groups: air, paper contact, weighted movement, a soft tonal takeaway, and the return. The three recorded sources are CC0; the gallery preview is muted.
My contribution
Storyboard, native vector animation, typography, sound cues and export in EffectCraft and FilmCraft. This is a Practice project, demonstrating an animated explanation for business and educational content.
Presentation references: Ordinary Folk — TED and Animade — Journey of Electricity. These show established uses of short motion and educational diagrams; their artwork was not reused.